I build the systems that help technical companies grow — and the clarity that helps leadership teams move faster.

BACKGROUND

I'm a VP of Marketing with a background in developer-led and enterprise GTM — mostly at B2B SaaS companies where the product is complex, the buyers are skeptical, and the path to pipeline isn't obvious.

I run marketing like an operator: close to the data, structured in how I think, and relentless about making sure strategy actually connects to execution. I've built functions from scratch, rebuilt ones that weren't working, and helped leadership teams get aligned on what matters and why.

Currently, I lead marketing at Seqera — a 14-person team across field, product, community, performance, brand, operations, and sales development. Before that: Materialize, Ascend.io, and Eventador (acquired by Cloudera).

WHAT I'M GOOD AT

Building pipeline engines for products that are hard to explain. That means getting the positioning tight, the funnel instrumented, and the team structured for the motion you're actually running.

But the work I find most satisfying is at the intersection of marketing and the broader business — translating data into decisions, helping executives see around corners, and building the connective tissue between strategy and what actually ships.

I've done this at Seed stage through growth stage. 

WHAT I LOOK FOR

Series A - D

Technical Product

Developer Audience

Infra / Developer Tools

I do best when marketing is expected to drive pipeline, not just support sales — and when leadership wants a partner who can think beyond the function.

If you need someone who operates with rigor, builds with data, and can hold the strategic thread across teams, that's where I work best.

A FEW THINGS I'VE BUILT

Drove 3x pipeline growth at Seqera by rebuilding the demand gen motion, restructuring the team, and building a measurement framework that made the ROI visible visible and repeatable

Scaled ARR from $0 to $1M+ at Materialize, owning GTM strategy end-to-end alongside the CRO and product team

Built field, community, and product marketing at Ascend.io through a Series B — including the reporting infrastructure that connected marketing spend to revenue outcomes

Built marketing at Eventador from early-stage through a Cloudera acquisition, including time spent shaping the sales motion alongside the founding team

LET'S TALK